We have developed a strong and varied portfolio of brands, each one a proven success.
We’re always open to strengthening our brands and expanding into a variety of territories with a team of like-minded, passionate leaders.
Would you like to be a part of our brands? We value vision, creativity, drive and commitment and can offer proven and successful concepts to implement in your market.
You will be integrated into our marketing on- and offline, which is coordinated by our central marketing department. You will receive existing collateral for the respective brand. Our dedicated marketing team will work with you to create materials suited to your market. In addition, our team can advise on PR, case studies from our localised campaigns, social media, newsletters, retargeting and search ads, and a host of other marketing elements.
As a franchisee, you will be able to avail of competitive prices on all your procurement.
We have a dedicated sales department, which ensures local, national as well as international corporate agreements. We have a large database of customers, from corporate, travel agencies and associations. Your destination will become a priority port of call for our customers.
In terms of hotels especially, you will be visible and on sale on all relevant sales channels, OTAs and GDS. For all brands, you will be profiled on our website, which is continuously monitored to ensure optimal content and keyword usage.
Press Up Hotels use Oracle’s Opera, V5 Cloud as property management system (PMS), with multi property system and Simphony point-of-sale (POS). It is crucial that we collect everything in one system so that we can optimize your direct sales through phone and mail in our qualified hotel central reservation office. All the phones at our hotels are connected directly to the central reservation office so that we can redirect calls to any available personnel. Central reservation ensures that you can focus on your guests that have arrived at the hotel, while we take care of leads and ultimately ensuring more reservations for your hotel in the future.
Our revenue management team has its finger on the pulse when it comes to your hotel and your market in general. Our revenue department analyzes the market and actively uses benchmarking tools to ensure that your hotel is optimized within all segments, and securing competitive prices for your hotel by selling at the right price at the right time. At your hotel, you will not need to spend time adjusting prices; we take care of it for you.
We will make a pricing strategy that is uniquely designed to your hotel and continuously implement optimal pricing so that your occupancy (OCC%) and RevPAR* constantly follows market developments to ensure that your hotel always has a stable market share. Your room prices are thus optimized in relation to the local demand, and we will, of course, maintain a good result in relation to a carefully chosen comp.set**. We structure and control your pricing and the availability of the hotel in the intelligent revenue management system (RMS) Right Revenue, which suggests price adjustment based on the big data it collects. Furthermore, we ensure monthly statistics and continuously develop monthly forecast calculations on room revenue as well as annual budget analyses.
We believe strongly that training is the key to success and our team is our most important asset. Our HR department can assist you throughout the recruitment process, offer recruitment techniques and advise on training and upskilling your team members.
We help every step of the way during the implementation of your chosen brand. We’ll train your staff in our systems. We’ll profile you on our website. We can work with you on your initial PR and pricing strategy.
INVESTMENT CAPACITY
We are open to working with both small independent operators and large multi brand companies.
EXPANSION OPPORTUNITY
Our brands suit both primary and secondary urban areas, if you’re more focused on a territory rather than a brand, we advise on the specific brand to match your chosen area.
REAL ESTATE NETWORK
We have a global real estate network and can advise on procurement, terms and contracts.
F&B EXPERIENCE
Although not vital, previous experience is a plus.
VALUES & VISION
Do you share our vision? We like to partner up with like-minded companies and leaders
If you have AT LEAST 4 of these requirements, we want to know more about you!
Please fill out the Franchise application form below and we will get back to you.
Our brands have huge potential, are easily implemented and offer excellent development opportunities
The following are just some of the options open to franchisees:
